Wednesday, May 04, 2011

MTV - Balloons



MTV - Balloons es el último anuncio de MTV Brasil dirigido por Dulcidio Caldeira y producido por Paranoid

To make the film, balloons were fastened onto a 200 meter long rail, and lined up via laser guide. "To achieve a moving picture effect, 10 balloons had to be popped per second, or 600 balloons per minute," Caldeira says. "It took nearly 24 straight hours to shoot the multiple takes needed."
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